{"id":126,"date":"2020-05-03T23:03:14","date_gmt":"2020-05-03T23:03:14","guid":{"rendered":"https:\/\/help.birthingyourbrand.com\/?post_type=docs&p=126"},"modified":"2020-05-04T00:54:29","modified_gmt":"2020-05-04T00:54:29","slug":"google-analytics-suite","status":"publish","type":"docs","link":"https:\/\/help.birthingyourbrand.com\/docs\/google-analytics-suite\/","title":{"rendered":"Google Analytics Suite"},"content":{"rendered":"\n

Google Analytics suite gives you insight about how people find and\nuse your site and how to improve your content. As an official Google addon,\nGoogle Analytics Suite by Google Site Kit makes it easy to set up and configure\nkey Google products, giving you authoritative and up-to-date advice on how to\nsucceed on the web.<\/p>\n\n\n\n

Google Analytics Suite includes:<\/p>\n\n\n\n

Search Console \u2013 measure your site\u2019s Google Search traffic and performance<\/p>\n\n\n\n

Analytics \u2013 tells you how users find, use and engage your site<\/p>\n\n\n\n

PageSpeed Insights \u2013 analyzes your site and suggests ways to make\nit faster<\/p>\n\n\n\n

AdSense \u2013 helps you to earn money from your online content<\/p>\n\n\n\n

<\/p>\n\n\n\n

Get Started<\/h3>\n\n\n\n

To begin using Google Analytics Suite, connect your site to your\nGoogle account.<\/p>\n\n\n\n

Press the Start Setup<\/strong> button and you will be guided through 3 simple setup steps.<\/p>\n\n\n\n

Here is an overview of the different reports that Google Analytics Suite provides:<\/strong><\/p>\n\n\n\n

All traffic<\/strong><\/p>\n\n\n\n

This report helps you understand how people found your site, based\non data from Analytics. <\/p>\n\n\n\n

Referral – People who found your site from a link on another\nwebsite. This means other sites are linking to your site, and it\u2019s a good idea\nto check who is linking to your site in Google Search Console.<\/p>\n\n\n\n

Organic – People who found your site from a search engine.<\/p>\n\n\n\n

Direct – People who typed your site directly into their browser,\nor who bookmarked your site. These are your most loyal readers.<\/p>\n\n\n\n

Email – The name of a custom parameter you have created in\nAnalytics. For example, a parameter to track how many people came to your site\nfrom your newsletter.<\/p>\n\n\n\n

None – Analytics doesn\u2019t know where the traffic is coming from.<\/p>\n\n\n\n

Search funnel<\/strong><\/p>\n\n\n\n

This report shows you how many people saw and clicked your site in\nGoogle Search. Data comes from Search Console and Analytics.<\/p>\n\n\n\n

Impressions – How many people saw your site in Google Search\nresults.<\/p>\n\n\n\n

Clicks – People who clicked a link to your site in Google Search\nresults.<\/p>\n\n\n\n

Unique Visitors from Search – People who found your site on Google\nSearch during a session on your site. If a user visited your site more than\nonce in a single session, it counts as the same user, which makes this data\nunique.<\/p>\n\n\n\n

Goals – The number of goals that people completed on your site in\na defined timeframe, as previously defined by you (for example, you can set up\na goal in Analytics to track the number of people who clicked an \u201cadd to cart\u201d\nbutton on your site).<\/p>\n\n\n\n

Popularity<\/strong><\/p>\n\n\n\n

This report helps you understand what people search for when they\nfind your most popular pages based on data from Search Console and Analytics.<\/p>\n\n\n\n

Top search queries for your site – What people searched for when\nthey saw your site in Google Search results. The search queries are ranked by\nimpressions.<\/p>\n\n\n\n

Most popular content – Your pages with the most views, including\nthe top search query associated with the page. <\/p>\n\n\n\n

Speed<\/strong><\/p>\n\n\n\n

This report tells you how fast your homepage is, based on data\nfrom PageSpeed Insights. Check for any critical issues affecting the speed of\nyour homepage. <\/p>\n\n\n\n

We work tirelessly to improve this. If you notice any issues,\nplease share through our contact form at help.birthingyourbrand.com<\/p>\n\n\n\n

AdSense<\/strong><\/p>\n\n\n\n

If you decide to earn money from your content with Google AdSense,\nthis report shows you your site\u2019s AdSense performance.<\/p>\n\n\n\n

Estimated earnings – Close estimates of your recent account\nactivity from today, yesterday, this month so far, and last month.<\/p>\n\n\n\n

Ad Impressions – Number of ads shown on your site.<\/p>\n\n\n\n

RPM – Earnings per thousand pageviews.\n\nTop\nearning pages – The pages of your website that earned the most money over the\nselected time period. \n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"

Google Analytics suite gives you insight about how people find and use your site and how to improve your content. As an official Google addon, Google Analytics Suite by Google Site Kit makes it easy to set up and configure key Google products, giving you authoritative and up-to-date advice on how to succeed on the… Read More »Google Analytics Suite<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"qubely_global_settings":"","qubely_interactions":"","_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":""},"doc_category":[11],"doc_tag":[],"qubely_featured_image_url":null,"qubely_author":{"display_name":"Brian","author_link":"https:\/\/help.birthingyourbrand.com\/author\/bdragutsgmail-com\/"},"qubely_comment":0,"qubely_category":" Marketing Tools<\/a>","qubely_excerpt":"Google Analytics suite gives you insight about how people find and use your site and how to improve your content. As an official Google addon, Google Analytics Suite by Google Site Kit makes it easy to set up and configure key Google products, giving you authoritative and up-to-date advice on how to succeed on the… Read…","_links":{"self":[{"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/docs\/126"}],"collection":[{"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/comments?post=126"}],"version-history":[{"count":0,"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/docs\/126\/revisions"}],"wp:attachment":[{"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/media?parent=126"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/doc_category?post=126"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/help.birthingyourbrand.com\/wp-json\/wp\/v2\/doc_tag?post=126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}